US MARKET ENTRY LAB
We move emerging-market brands and global ventures into the US with disciplined sprints.
The US is an expensive place for trial and error. With a New York–anchored market entry lab and an execution team in Istanbul, we help you base your US decision not on optimism, but on digital shelf data, field signals and a board-ready strategic frame. At the end of a US-CONNECT sprint, you either get a clear entry plan or a well-reasoned “do not enter yet” decision.
US-CONNECT Sprint Panel
Executive snapshot (demo)
- Categories analysed
- 20+
- Data points per sprint
- 100k+
- Decision clarity score
- 88.7%
Decision clarity index
Who we serve
US-CONNECT sprints are built for teams that see the US as a strategic move, not a side experiment, and want to calibrate that move with data and field insight.
For committed brands
Established manufacturers and brands that treat US entry as a serious, resourced decision.
- • Capacity to meet potential US demand
- • Leadership comfortable making decisions on data, not hope
- • Focus on brand building, not quick wins
Not for quick experiments
If the US is a “let's try, if it works it works” side bet, US-CONNECT is the wrong tool.
- • Casino-type, fast trial-and-error expectations
- • “We'll figure out regulation later” approach
- • Unrealistic timing or guaranteed-return expectations
What our sprints typically look like
Completed sprints
5+
Each a clearly bounded 4–6 week US market entry sprint.
Categories analysed
20+
Digital shelf data, pricing bands, ratings and review dynamics.
Typical sprint length
4–6 weeks
No open-ended consulting; fixed scope, fixed timeline.
Decision clarity
90%+
Board-level Go / No-Go / Pivot decisions. A disciplined No-Go is a valid outcome.
Who we are
TEDA.STUDIO is a boutique market entry studio that combines data, fieldwork and a board-ready strategy frame for US entry. We connect New York–based signals with an Istanbul execution team, inside a single sprint structure.
Sprint, not retainers
No open-ended, vague consulting. A defined sprint with clear outcomes.
Data + field
Digital shelf data plus New York shelf observations and expert conversations.
Honest decision
Every sprint ends the same way: Go, No-Go or Pivot. Sometimes the right answer is not to enter.
The US-CONNECT sprint
The sprint progresses in three steps. The goal is simple: anchor your US decision in data and reality, not in slides and wishful thinking.
- 1) The Scan – We gather the data.
Amazon, Walmart and category structures; pricing, velocity, rating and review dynamics. - 2) Boots on the Ground – We test in the field.
New York shelf checks, expert conversations and early partner signals. - 3) The Roadmap – We build the decision frame.
A 60–90 minute board session with entry scenarios, budget bands and a clear Go / No-Go / Pivot call.
Considering the US for your next growth move?
TEDA.STUDIO is not a full-time agency. We run a limited number of sprints at any given time. The first step is a 20–30 minute discovery call to understand your product, capacity and timing.
hello@teda.studio